PROJECTS

SBOM Manager: Designing a Compliance Product That Drove $7M in Pipeline


SBOM Manager: Designing a Compliance Product That Drove $7M in Pipeline


SBOM Manager: Designing a Compliance Product That Drove $7M in Pipeline


Workflow

Stakeholder Interviews

User flows

Journey Map

Information Architecture

Wireframes

Figma Prototypes

Iterative designs

Team

Product Designer

Product Managers

Engineering Managers

Time

2024

Q1

Product

Sonatype SBOM Manager

Metrics

BUSINESS

$7M+ Pipeline Growth

10 Enterprise Deals Closed

3 Cross-Functional Teams Aligned

Design

MVP Delivered in <3 Months

9+ Stakeholders Interviewed

Unified Design System Adoption

Users didn’t require more files—they needed clarity and trust

Organizations required more than just a place to store Software Bill of Materials (SBOMs); they needed a reliable and secure workflow for requesting, sharing, and reviewing SBOMs across vendors and teams.

Through stakeholder interviews and initial feedback, we discovered that users faced greater challenges with ingestion, visibility and formatting of SBOMs.



User persona and insight cards used to inform SBOM MVP direction.
User persona and insight cards used to inform SBOM MVP direction.
User persona and insight cards used to inform SBOM MVP direction.

Designing fast, secure workflows to unblock compliance

We focused on speed-to-market while ensuring trust and clarity in every interaction. Our goal was to launch a lean MVP that simplified the process for organizations to request, upload, and manage Software Bill of Materials (SBOMs) without technical confusion.

Through iterative sprints, we rapidly prototyped core workflows, including Dashboard view, vendor uploads, and BOM review page. We simplified flows, aligned on compliance terminology, and optimized for clarity across teams.

“The flows are so clean—it’s obvious what action to take, and there’s no guessing.”

— Analyst

To reduce friction, we transitioned from heavy card layouts to a searchable table UI and rephrased ambiguous CTAs like “Export SBOMs” into clearer actions based on internal testing.

User persona and insight cards used to inform SBOM MVP direction.
User persona and insight cards used to inform SBOM MVP direction.
User persona and insight cards used to inform SBOM MVP direction.

Building just enough to validate real user value

To move quickly and learn even faster, we concentrated our MVP on a few high-impact features that could validate real user engagement: the SBOM Dashboard, SBOM upload capability, Bill of Materials page, and basic permission settings. 

We deliberately chose to defer more complex features such as automated ingestion, a vendor portal, and audit trails. While users expressed interest in these features, they were not essential for getting started. 

“We don’t need every feature right away—just make sharing/storing SBOMs with our vendors not painful.”

— Solutions Architect, Sales Demo Feedback

This sharp focus allowed us to ship in under 3 months, support Lighthouse customers immediately, and give sales a working product to demo and close deals.

Elevating a lightweight MVP into a powerful $7M+ opportunity

The MVP launch of SBOM Manager revealed strong demand for a centralized and secure SBOM sharing platform. Despite a lean feature set, it provided immediate business and user value. We saw quick traction among sales, customer success, and Lighthouse users. 

“This MVP gave us something tangible to sell and opened doors with compliance leads at key accounts.” — Enterprise Sales Engineer

User persona and insight cards used to inform SBOM MVP direction.
User persona and insight cards used to inform SBOM MVP direction.
User persona and insight cards used to inform SBOM MVP direction.

Designing for Ambiguity, Scaling with Clarity

This project was a masterclass in navigating ambiguity and aligning user needs with business urgency. The launch of the SBOM Manager MVP highlighted the importance of prioritization, clear communication, and designing workflows that tackle real problems.

“You made something incredibly complex feel simple. That’s what made this MVP land so well.” — Director of Product


Figma Prototype

This project was a masterclass in navigating ambiguity and aligning user needs with business urgency. The launch of the SBOM Manager MVP highlighted the importance of prioritization, clear communication, and designing workflows that tackle real problems.

“You made something incredibly complex feel simple. That’s what made this MVP land so well.” — Director of Product


Figma Prototype

This project was a masterclass in navigating ambiguity and aligning user needs with business urgency. The launch of the SBOM Manager MVP highlighted the importance of prioritization, clear communication, and designing workflows that tackle real problems.

“You made something incredibly complex feel simple. That’s what made this MVP land so well.” — Director of Product


Figma Prototype

User persona and insight cards used to inform SBOM MVP direction.
User persona and insight cards used to inform SBOM MVP direction.
User persona and insight cards used to inform SBOM MVP direction.

Kiran Jattana

Thanks!

Thanks so much for taking the time to review my portfolio

Kiran Jattana

Thanks!

Thanks so much for taking the time to review my portfolio

Kiran Jattana

Thanks!

Thanks so much for taking the time to review my portfolio